2017 NJ Non-Profit Survey: Rising Demand, Resource Gaps, and Opportunities

by Linda M. Czipo

TNJ Non-Profits 2017: Trends and Outlook Cover Thumbnailhe Center for Non-Profits has been surveying the New Jersey non-profit community at least annually since 2001 to gauge the effects of the economy, funding and programmatic trends, and other issues in our field. This year’s report, New Jersey Non-Profits 2017: Trends and Outlook, based on the responses from 300 organizations, reveals familiar themes as well as some new concerns and opportunities.

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President’s “Free Speech and Religious Liberty” Executive Order is a Lose-Lose for Everyone

by Linda M Czipo

The White House - Photo © Ad Meskens / Wikimedia Commons
Photo © Ad Meskens / Wikimedia Commons

On May 4, President Trump signed an Executive Order declaring the executive branch’s goal to “vigorously enforce Federal law’s robust protections for religious freedom.” Of particular interest to the broad-based charitable community is a provision that purports to make it easier for religious institutions to engage in partisan political speech and electioneering – activities that are prohibited for 501(c)(3) organizations under the “Johnson Amendment.” (Another provision concerns whether insurance companies must cover contraception for individuals if their employers opt out for religious reasons.)

The Center for Non-Profits, the National Council of Nonprofits, hundreds of other national non-profit and faith leaders, and nearly 4500 organizations across the country (including 174 in New Jersey) have come out strongly and repeatedly against weakening the Johnson Amendment, which the President vowed on the campaign trail and in his first weeks in office to “totally destroy.”

The President’s Executive Order is likely to face legal challenges from a variety of organizations, some of which reportedly are already in the process of preparing their legal filings. But in the meantime, what does it actually say, and what does it mean for 501(c)(3) organizations? Arguably, it says and means both nothing and everything simultaneously.

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Give Your Volunteer Program a Professional Makeover in 5 Easy Steps

By Trish McGuire

Trish McGuireVolunteers are so much more than unpaid workers. They are advocates spreading the word, donors bringing in funds, marketing agents advertising events and the foundation supporting the organization’s long-term goals. All non-profits should have a designated staff member overseeing the recruitment, development and retention of volunteers.

Building a strong volunteer team will increase the growth and success of any cause based organization. Here are five impactful and easily implemented practices which will boost your volunteer department outcomes.

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Post-Election Thoughts: Looking Back and Moving Forward

by Linda M. Czipo

In the wake of last week’s 2016 presidential election, there is clearly a high degree of uncertainty, speculation and concern across the country. It would be foolish and presumptuous of me to pretend to have any great wisdom to offer as we embark on this new chapter. But like most everyone else, I’ve certainly given it a lot of deliberation. So I humbly offer a few thoughts, some professional and some personal, as we move forward – with advance apologies that this might be a little disjointed.

On the professional:

The work that non-profits do remains more important than ever.
Non-profits are often the backbone of communities, providing programs and services that make communities good places to visit, live and work; employing members of the community; and providing training and education that helps people find and keep jobs. Non-profits are also often the first, last or only source of help for people in distress.

We’ll know more in the coming weeks as appointments and proposed policies take shape, but one thing is certain: the people that rely on us need our voices, our advocacy, our programs and our protection. This was the case before November 8, and it’s just as true now.

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Ways Non-Profits Can Prepare their Operations for Hurricane Season

by Joseph Riscica

Every year around this time, a question hangs in the air for non-profits and businesses like storm clouds in the sky: Will a hurricane affect our area and our ability to serve our communities?

Hurricane Isabel (NASA)
Hurricane Isabel (NASA)

Now at the midpoint of the 2016 Atlantic hurricane season, activity has been relatively muted so far and the few storms named have not resulted in significant damage to the New Jersey area. But with the most active period of the violent weather approaching, many meteorologists believe the quiet trend could make a 180-degree shift, the likes of which hasn’t been seen since Superstorm Sandy came ashore in 2012, according to a newly released forecast from the National Oceanic and Atmospheric Administration (NOAA).

According to NOAA, there’s a 70 percent chance that between two and four major hurricanes will develop between now and November 30, the last official day of the hurricane season.

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Ten Things Non-Profits Should Know When Choosing Office Space

  By Cheri Hennessy Durst

Photos courtesy CollaborationCore
(Photos courtesy CollaborationCore)

Is your organization growing out of a home office or considering moving your established set-up to a new facility? Before getting into the details of searching, your board should discuss the big picture issues such as:

  • Will a new location help our mission and the community we serve?
  • Should we rent, or is it time to own?
  • Should we do the searching or hire a realtor specializing in office rentals?

Build with a Purpose, a New Jersey-based non-profit, can help you start the conversation with their Helpful Guides to Facility Development.

Even though change can be exciting, for some moving your office from one location to another can be a daunting task. Many of the things you, your staff and volunteers are accustomed to may now turn into expenses for your organization. To make the process a bit easier, below are ten key questions to ask when searching for your new location.

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Chronic Under-Funding of Non-Profits: An Unacceptable Risk

By Linda M. Czipo

New Jesey Non-Profits 2016: Trends and Outlook - Cover The Center for Non-Profits has just released its New Jersey Non-Profits 2016: Trends and Outlook report, highlighting the findings from our 2016 annual non-profit survey.

The full report lays out in detail the ups and downs experienced by non-profits during the previous year, and their outlook for 2016. Here are the major highlights, based on the 311 New Jersey non-profit respondents from late January/early February 2016:

  • Nearly three-quarters of responding organizations reported that demand for services had increased during the past year.
  • Nearly four-fifths expected demand to continue rising in 2016.
  • Only two-fifths reported receiving more total funding in 2015 than in 2014, but nearly two-thirds reported that their expenses had increased during the same period.
  • Over one-third (35%) reported that expenses exceeded support and revenue during their most recently completed fiscal year; the proportion was even higher (44%) among larger organizations, those with annual budgets of $1.5 million or more.
  • Seventy percent expected their total expenses to increase in 2016, but fewer than half (47%) expected total 2016 funding to increase.

If you’ve seen our previous surveys or if you work regularly with non-profits, these findings may sound like variations of a familiar theme. You may even think that they’re better than during the worst of the recession – and that’s true. But if you care about the well-being of the non-profit community and non-profits’ ability to provide vital programs and services, these numbers should generate deep concern.

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Can You Double Online Giving in Six Months?

Darian Rodriguez Heymanby Darian Rodriguez Heyman

More and more nonprofit donations take place in today’s digital landscape, but how can causes of all sizes ensure their online storefront is not only open for business, but optimized?

As I explored this critical issue in my new book, Nonprofit Fundraising 101, I interviewed Roderick Campbell, the CEO of nonprofit fundraising platform CommitChange. He shared a few takeaways from their efforts to maximize digital donations for Mercy House, a $3.8M nonprofit that has provided housing and support to California’s homeless since 1989. We also talked about a range of resources to help smaller, grassroots organizations in the early stages of embracing online fundraising, including Network for Good, NTEN, and Beth Kanter’s blog.

This simple formula helped Mercy House double online giving in just six months, and I believe it can do the same for your nonprofit, too.

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Cybersecurity is NOT just an IT problem

By June NotoNJAMHAA IT Project

The recent announcement by a Hollywood, California, hospital that it paid $17,000 to computer hackers for the return of its computer data is yet another reminder that cybersecurity is everyone’s problem.

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Branding Your Non-Profit: The Value of Your Mission

by Sally Glick

Sally_Glick_Final_744-resizedThere is a good deal of discussion in both the for-profit and non-profit communities about the importance of an organization’s brand. When you have a well-established name you are able to effectively and efficiently differentiate your group and build a loyal following. Think about some well-known brands, like Ben & Jerry’s (community commitment); Disney (extraordinary family fun); Peace Corps (global support for the world’s vulnerable); or America Reads (volunteers for literacy). In each instance, the organization has promoted a brand that resonates with its audience and generates an immediate emotional reaction.

You can do that!

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